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From: lewis.perdue@wineindustryinsight.com

Subject: Lagunitas takes stake in Moonlight, two other brewers - Sam Adams Seeks to Trademark Brexit - What Happens To Beer After Brexit? - How Big Will Craft Get? - AB InBev/SABMiller deal gets clearance in SA -- CRAFT BEV NEWS FETCH - JUNE 30, 2016

Date: 2016-06-29 22:31:59

To: Emailing List Subscriber

Online personalization: Creepy or Cool? Marketers report good results, but consumers find too many details "creepy" Daily data has the details. Scroll down.

 

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Craft Bev News Fetch
 
June 30, 2016

Published daily, M-F by Craft Beverage Insights  & free to the trade thanks to our sponsors
  Publisher/Executive Editor, Lewis Perdue + Editor, Becca Yeamans-Irwin

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Marketing results OK, but consumers find too much personalization "creepy"Screen Shot 2016-06-29 at 3.10.02 PM

Right-click chart to view a larger image Screen Shot 2016-06-29 at 3.09.06 PM

Source: Consulting firm CEB

 


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CRAFT NEWS FETCH PLAYLIST:

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Becca liked this song the best: The Chain by Fleetwood Mac

Lew liked this song the best: Shambala by Three Dog Night


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This Craft Bev News Fetch was hand-crafted for you by Editor Becca Yeamans-Irwin (The Academic Wino) and Publisher/Executive Editor, Lewis Perdue.



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